As you age, your skin changes dramatically. Fine lines and wrinkles come naturally with age, but in addition to losing elasticity, mature skin can also become drier and develop an uneven tone or texture. Getting older might come with its challenges but looking good shouldn't be one of them. A great way to look flawless all day every day is to have a proper skincare and makeup routine in place. Makeup is incredibly empowering because it helps you look and feel like the best version of yourself at any age. If you think that makeup for mature skin is not a thing, it’s time to think again! We’re here with some tips for perfecting makeup for older women that will change your opinion, help you embrace the ageing process and put your best face forward.
1. Restore your radiance
As you age, you may notice that your skin is slowly losing radiance and luminosity. So, to bring back your complexion’s vibrancy, you should start your mature makeup with a primer. Using a primer helps to prepare your skin and create a smooth canvas for the rest of your face makeup. Makeup for older ladies or anyone for that matter, is incomplete without a primer because this product helps give your skin a radiant finish, brighter look and a seamless base.
2. Hide the signs of ageing
Hide signs of ageing, achieve the perfect finish and create a flawless canvas with foundation. Using foundation for mature skin will help you get an even complexion and smooth texture. Maybelline’s high pigmentation foundation is made of lightweight formula that provides an ultra-transforming effect to mature makeup. And yes, if you’re unsure of your perfect shade, don’t worry as we’ve got your back. You can now find your ideal foundation shade by answering a few questions on the Maybelline Foundation Finder tool.
3. Cover dark circles and blemishes
Eyes are the first thing that people notice. Unfortunately, the skin around them is often the first area to show signs of ageing such as dark circles, under-eye bags and more. Adding concealer to your makeup for mature skin and using the right amount can help you can hide various signs of ageing and reduce blemishes. Make sure to keep your application light for seamless coverage. Remember - less is more!
4. Bring colour and glow back to your face
Rosy cheeks are associated with youth and you can revive your younger self by adding a touch of colour to the apples of your cheeks. Using blush can enhance the makeup for a middle-aged woman or older woman and instantly perk up the look of your entire face. Follow this step by adding shine to your cheekbones, brow bones, and the bridge of your nose. Enjoy a luminous glow-from-within by applying a highlighter to brighten your complexion and enhance natural radiance.
5. Try the full brow trend
Having full eyebrows can help you achieve a youthful look. Begin your eye makeup for mature skin by shaping your eyebrows and filling in sparse or uneven brows with an eyebrow pencil. The Maybelline eyebrow pencil is made of a precise tip that helps you get the desired look with ease. From light and natural-looking to a defined and thick brow, the Maybelline eyebrow pencil can do it all.
6. Pump up your eyes
A simple yet elegant eye makeup can do wonders to your look. Line your upper lash line with eyeliner to take your eye makeup up a notch. All you need to do is create a bold and thick line so that your eyes look big and dramatic. Next, define your eyes and make them stand out with a kajal. Show off your bold and beautiful eyes with the Maybelline kajal that will give you a long-lasting, waterproof and smudge-proof colour. Apply mascara to finish your eye makeup for mature skin, and soften, lengthen, and volumize your eyelashes effortlessly. If you wish to go a notch higher and want to accentuate your eyes more, you can start your eye makeup by using eyeshadow and experiment with colours.
7. Colour your lips
Lip definition often softens with age. An easy way to take care of your lips and enhance their natural colour is to use a lip balm. You can try a tinted lip balm that will help to hydrate, heal, soothe and colour your lips. If you are a lipstick lover and want to give your pout a burst of colour, go for the stick. When it comes to lip makeup for older women, the Maybelline lipsticks are a perfect fit as they provide your lips with high pigmentation and long-lasting moisture. You can simply outline the lipstick a little more than your natural lip shape to make them appear plumper and fuller.
Finalise your makeup for mature skin by using the Maybelline Virtual Try-On tool that helps you experiment with different products virtually. Once you are confident, follow these simple makeup tips for mature skin and look the best from the rest.