If you feel overwhelmed with the plethora of eyeshadows available in the market today, you are not alone. The beauty industry is constantly evolving and if you are not able to keep up with the many different types of eyeshadows, you have come to the right place! Here is all you need to know about every eyeshadow type and how you can pick the best eyeshadow for your makeup look.
1. Powder Eyeshadow
Powder eyeshadows are hands down the most common type of eyeshadow that you will come across. And if you are an eye makeup beginner, this is the best eyeshadow for you. Pressed powder eyeshadows are the easiest to blend. Available in every colour you can imagine, pressed eyeshadows, as the name suggests, are pressed into little pans that you can buy individually or in an eyeshadow palette. While most powder eyeshadows are matte, shimmery and sparkly pressed eyeshadows are also found in many eyeshadow palettes. Matte eyeshadows are great for using in the crease and the outer corner of your eyes whereas sparkly eyeshadows are perfect for the center and inner corner of your eyelids. Use a fluffy, blending brush to apply the matte powder eyeshadow to ensure that the colours blend seamlessly with no harsh lines. When working with sparkly eyeshadows, use a dense, flat brush or your fingers and gently press the colour on your eyelids to get the most colour payoff. Most eyeshadow palettes these days have a good mix of matte and sparkly powder eyeshadows that you can use for creating a variety of different looks – from a simple and subtle daytime look to an intense nighttime glam. The Maybelline 24K Nudes Eyeshadow Palette is one such eyeshadow palette that includes 12 expertly curated matte and sparkly eyeshadow shades for creating versatile looks.
2. Cream Eyeshadow
If bold, striking colours and an intensely pigmented colour payoff is what you are after, cream eyeshadow is the right one for you. Available in pots, tubes, and stick formats, creamy eyeshadows are pigmented yet super-blendable. The only downside of cream eyeshadows is that they tend to crease easily, so avoid wearing these eyeshadows in humid weather or if you have extremely oily eyelids. While most people suggest blending creamy eyeshadows with your fingers, we recommend using a brush as the heat from your fingertips can melt the eyeshadows quicker and make them more prone to creasing. Cream eyeshadows are great if you want to create a bold, editorial style makeup look with no defined edges.
3. Loose Glitter Eyeshadow
Loose glitter eyeshadows are finely milled eyeshadows that are highly pigmented and are the best eyeshadows for you if you want to go the extra mile and create dramatic and glam eye makeup looks. To work with loose eyeshadows, you need to first lay down an eye primer on your eyelids, so the glitter has a tacky base to adhere to. If you are in a hurry and cannot find your eyeshadow primer, use a concealer that matches your skin tone as the eyeshadow base. To know your concealer shade, check out the Maybelline Foundation Finder tool and get your exact match in just a few seconds. Next, using a flat brush, pick the loose glitter eyeshadow and gently pat and press it on your eyelids. For an even more intense colour payoff, spray your brush with a setting spray before you dip into the product.
4. Liquid eyeshadow
Reminiscent of lip gloss, liquid eyeshadows come in small, translucent tubes that have an applicator wand included. Applying liquid eyeshadow on your eyelids is the same as applying liquid lipsticks when doing your lip makeup. Simply run the wand all over your eyelids and blend away the edges with a blending brush. Liquid eyeshadows are also perfect eyeshadow bases for when you want to layer glitter or sparkly eyeshadows on top and increase their staying power and vibrancy. But remember, just like cream eyeshadows, liquid eyeshadows also tend to crease easily when wet, so people with extremely oily eyelids, proceed with caution!
With so many different types of eyeshadows to choose from, it can be difficult to make up your mind. Try various eyeshadow types and textures in real time without leaving your house with the Maybelline Virtual Try On tool. Try different eyes, lips, and face makeup products on the Virtual Try On tool and give yourself a virtual makeover with zero commitment.
Not sure how to get the perfect application with each of these eyeshadow types? Here is a Step By Step Eyeshadow Guide that will teach you how to apply eyeshadow the right way, even if you are an absolute beginner!