A Guide On How To Choose Makeup For Your Skin Tone

 Choose Makeup For Your Skin Tone

Imagine this, you went to a store to buy makeup products and brought home a foundation or concealer you thought was the perfect shade for you. However, when you apply it on your skin, you realise that something is off about it. We know that choosing the right makeup products can be tricky, but you can easily do so if you determine your correct skin tone. Indian skin tone is divided into multiple categories and the division is based on skin pigmentation. Your skin colour can also change due to external factors such as changing seasons, suntan, etc. These can make the process of finding the right makeup shades even more challenging. Confused about how to choose makeup for your skin tone? Don’t fret as we’re here to help. Here’s a guide on how to choose makeup products for Indian skin tones with ease.  

How to choose makeup for your skin tone?

1. Use the swatch method

Wondering how to choose foundation shade for your Indian skin? An easy way to find out your perfect shade is by using the swatch method. All you need to do is try the Fit Me foundation on your neck or jawline and leave it on for some time. Why jawline? This is because the other areas of the face are prone to redness, as compared to your jawline. However, if you have hyperpigmentation or dark spots on the jawline, skip that area and choose the one that can match your overall complexion better. Once you find a shade that doesn’t let you differentiate between your skin and the colour of the product; you have found your perfect match. If the product looks too ashy, it is light for your skin and if it looks too muddy, it is dark. For the concealer, test it on your forehead and the side of your face. If you feel that it blends easily and gives you a natural finish, then you’ve found the perfect shade. A pro tip on choosing a concealer shade is to opt for a shade or two lighter than your complexion to create a brightening effect.  

2. Understand your undertone

Your undertone plays a large role when it comes to finding the makeup products that match your skin tone. What is the undertone? Undertone is the hue that is underneath your skin and affects your skin’s overall colour. Also, these do not change with seasons. So how to choose makeup for your skin using undertones? Undertones are generally broken down into three categories such as warm, cool, and neutral and you can identify your undertone by looking at the veins of your wrist. If they appear red, blue, or purple, you’re cool-toned. In case your veins have hints of yellow and green, you’re warm-toned. Suppose you have a mix of both and can’t make the colour distinction, you likely have neutral undertones. The second way to find your undertone is by thinking about what colour jewellery looks the best on you. If gold looks better, you’re warm whereas if silver looks good, you’re cool. If both colours complement you, you have neutral undertones. The way your skin reacts to sun exposure also talks about your undertone. If you get sunburn easily, you have a cool undertone but if you tan easily, you have a warm undertone. Once you understand your undertone, you will get a better understanding of your skin tone and then, you can buy your blush or eyeshadow shades wisely.  

3. Determine your hair colour

While looking for the right shade for your eyebrow pencil, check for the colour of your hair. Fashion Brow Eyebrow pencils should pair with the colour of your hair. Black haired people should use Fashion brow grey pencils or dark brown eyebrow pencils to fill in their brows.  

4. Look out for pigmentation

When it comes to choosing the right lipstick shade for your skin tone, one SuperStay Ink Crayon brown lipstick may not fit all because each of us have various versions of the same colour. Before looking out for the right pick, you need to look out for factors such as pigmentation, or discolouration as most Indians have pigmentation around their lips. Once you identify the real colour of the skin around your lips, find a lipstick shade with warmer undertones if you have a wheatish skin tone, or cooler undertones if you have paler skin.  


Apart from the above-mentioned ways of how to choose makeup for your skin tone, you can also confirm the same by using the Maybelline Foundation Finder tool and Maybelline Virtual-Try-On tool. This will solve your concern of how to choose makeup for your skin tone online. These tools help you experiment with different eye makeup, face makeup and lip makeup products virtually, from the comfort of your home, without you having to spend a penny. Feeling confident? So, what are you waiting for? Get your hands on your favourite makeup products today!


Discover your perfect look with Maybelline India's makeup blogs. From flawless foundation to captivating eyeshadow and luscious lips, our expert tips and trend insights will elevate your beauty game. Explore the latest in face, eye, and lip makeup, and unlock endless possibilities to express your unique style. Let Maybelline be your beauty guide on the journey to self-expression. Check out our latest makeup guide on – 


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