Contouring is a face makeup trend that is here to stay. Whether you want razor sharp cheekbones à la Kim Kardashian or want a natural looking definition like Selena Gomez, how you contour your face depends a lot on your face shape and structure.
Before we dive into face shapes and contour makeup, here is a quick contouring 101 to help you get started –
Contouring is a makeup style where you use a cream or powder contour or dark concealer shades to add shadows to certain parts of your face to create depth and dimension. Contouring helps you enhance your face with makeup and transforms your face shape in just a few minutes.
Follow this handy contouring method guide and learn how to contour different face shapes –
• How to contour round face
If the length and width size of your face is the same, you have a round face. To contour a chubby, round face, apply your contour to the outer edges of your forehead along the temples, under your cheekbones, and then along your jawline without bringing it all the way to your chin. Imagine drawing a ‘3’ on the outer edges of your face. Keeping the middle of your forehead and your chin bright, you are adding the illusion of length to your face.
• How to contour oval face
An oval or oblong face shape is longer at the length compared to the width and people with oval faces tended to have high cheekbones and a rounded chin. When contouring an oval face, focus on shortening the length of your face, especially the forehead. For this, use your contour makeup not just on the sides of your forehead but along your hairline as well. Add a touch of the product under your chin to balance the length. If you want to add even more definition to your already well-defined cheekbones, sweep some contour makeup under your cheekbones, but keep the colour soft and blurred to avoid making your face makeup look over the top.
• How to contour square face
When your forehead, cheekbones, and jawline, all have the same width, you know you have a square shaped face. When contouring a square face, the goal is to soften the angles and make your face appear more rounded at the ends, like an oval shape. Follow the same ‘3’ shape contour like mentioned above, but this time bring the forehead contour along the hairline to make the forehead appear narrower and contour under your jawline all the way to the center of your face to fake a pointed chin and narrow jawline.
• How to contour heart shaped face
A heart shaped face is widest at the forehead, slightly narrow at the cheekbones, and narrower at the chin. Create the illusion of a narrower forehead by contouring the sides of your forehead and temples and adding very little colour to the center of your forehead, just under the hairline. Do not contour under the jawline and chin since your face naturally has the angles there to create a narrow and pointed chin.
• How to contour triangular face
A triangular face is similar to heart shaped face, but the chin is more narrow and much more pointed in a triangle face when compared to a heart shaped face. The goal of contouring a triangular shape is to make the chin appear rounder and wider and the forehead to appear narrower. For this, contour the sides of your forehead and your temples down till your cheek bones or the center of your face’s perimeter. Contouring the lower half of your face will only make it look narrower, so skip the contour along your jawline and chin.
If you are new to the world of contouring, the first step is to pick the right face contour product based on your needs.
1. Cream contour – Best suited for those with normal to dry skin, cream contours are easy to blend as they melt into your foundation and give you a very natural finish. You can use your fingers to blend a cream contour into your skin. Cream contours give your skin a dewy and hydrated finish, making your skin look healthy and radiant. One of the major cons of using a cream contour is that they do not blend well on top of powders. So, if you have already set your face makeup with a loose powder, applying a cream contour on top will make your face look patchy. Cream contours also do not last as long as their powder counterparts, especially in a humid climate.
Here are our top cream contour picks –
a. Maybelline V Face Duo Contour Stick
b. Maybelline Fit Me Concealer – While this is technically a concealer, a darker shade of this concealer can double up as cream contour. Use the Maybelline Fit Me Finder tool to find your exact concealer shade match, and then use a concealer that is two shades darker as cream contour.
2. Powder Contour – Perfect for people with normal to oily skin, powder contours give your skin a matte, airbrushed effect. Powder contours should be layered on top of a setting powder to avoid creasing. Going in with a powder contour when your foundation is still wet and tacky will make the foundation very difficult to blend. Powder contours are long lasting and are a great option for when you do not want to touch up your makeup throughout the day.
Here is our top powder contour pick –
a. Maybelline Fit Me Matte + Poreless Pressed Powder – Just like the concealer, use a darker pressed powder to give your skin a long-lasting matte contour
If all of this sounds confusing to you, simply head over to the Maybelline Virtual Try On tool and test out the different contour makeup products and experiment with them in real time. Use the Virtual Try On tool to give yourself a virtual makeover without leaving your bed!